Brad is on the roll of solicitors of England & Wales but does not hold a practising certificate and does not provide legal advice.
Updated June 2026 · England & Wales
Raising your first round of capital is one of the biggest moments in the life of a startup. The money you bring in at the seed stage pays for the things that turn an idea into a working business: building a product, testing the market, hiring the first team members.
But the legal side is rarely a simple matter of signing a cheque and getting on with it. Founders who treat seed funding as a purely commercial exercise often find themselves dealing with problems later, whether that is dilution they did not expect, control they did not realise they had given away, or tax reliefs they accidentally ruled out.
This guide walks through the main legal considerations for founders raising seed investment in England and Wales, and what to think about before you put pen to paper.
Overview
Seed funding is the earliest meaningful round of external investment a company takes on. It typically follows friends and family money or founder savings, and it comes in before a Series A. In the UK, seed rounds are often in the region of a few hundred thousand pounds, though this varies widely depending on the sector and the founder's network.
The money usually comes from angel investors, seed funds, accelerators, or a mix of all three. Legally, a seed round is a transaction in which the company issues new shares, convertible instruments, or takes on debt in exchange for cash.
It is governed by a patchwork of rules including the Companies Act 2006, the Financial Services and Markets Act 2000, and the tax legislation underpinning SEIS and EIS reliefs. The paperwork varies depending on the structure you choose, but the core idea is the same: money in, rights out. Getting the rights side correct matters, because those rights travel with the company for years.
Key steps
Get your cap table and company records straight. Before you speak to investors, make sure your Companies House filings are current, your statutory registers are accurate, and your cap table reflects reality. Any prior share issues, option grants, or informal promises to early contributors should be documented. Investors will check this during due diligence, and surprises at this stage can kill a deal or force you to renegotiate on worse terms.
Decide on the funding structure. The most common options at seed stage are priced equity rounds, convertible loan notes, and Advanced Subscription Agreements. Each has different implications for valuation, dilution, tax relief eligibility, and how quickly you can close. An ASA or convertible can be faster and avoids setting a valuation today, but a priced round gives certainty. Think about what suits your stage and your investors.
Check SEIS and EIS eligibility early. Many UK angels expect SEIS or EIS relief to be available, because it substantially reduces their downside. The rules are strict, covering the company's age, trade, gross assets, and employee count, and certain share rights can disqualify you. Applying for advance assurance from HMRC before the round can make your company far more attractive to investors.
Negotiate the term sheet carefully. The term sheet is usually non-binding but it sets the commercial framework everything else flows from. Pay particular attention to valuation, liquidation preferences, anti-dilution protection, board composition, consent rights, pre-emption, drag and tag along provisions, and founder vesting. Once something is agreed in the term sheet, it is very hard to walk back in the long-form documents.
Complete due diligence and sign the long-form documents. Investors will want to see contracts, IP assignments, employment agreements, any regulatory permissions, and your financials. The main documents at closing are typically a Subscription Agreement and a Shareholders' Agreement, alongside amended Articles of Association. Read them carefully, and make sure what has been signed matches what was agreed at term sheet stage.
Both are UK tax relief schemes designed to encourage investment into early stage companies. SEIS applies to the very earliest stage and offers more generous relief for investors, but the company must meet tighter criteria on age, size, and prior fundraising. EIS applies to slightly later stage companies with higher investment limits. Many seed rounds use SEIS first, then EIS, within a single round.
Q Do I need a Shareholders' Agreement at seed stage?
In almost every case, yes. Once you bring in outside investors, the Shareholders' Agreement sets out how decisions are made, what investors can and cannot block, what happens if a founder leaves, and how shares can be transferred. Relying on the default rules in the Companies Act 2006 and standard Articles alone usually leaves both sides exposed. Most investors will insist on one.
Q What is a convertible loan note?
A convertible loan note is a form of debt that converts into shares at a later date, usually at the next priced funding round. It is popular at seed stage because it lets you raise money without agreeing a valuation today. The note typically converts at a discount to the next round's price, often with a valuation cap. Note that standard convertibles are generally not SEIS or EIS eligible.
Q What is founder vesting and why do investors ask for it?
Founder vesting means founders earn their shares over time, usually across four years with a one year cliff, rather than owning them outright from day one. If a founder leaves early, unvested shares are either forfeited or bought back. Investors ask for this because they are backing the team, and they want protection against a co-founder walking away shortly after the round closes.
Q How much equity should I give away at seed?
There is no fixed answer, but UK seed rounds commonly see founders give up somewhere between 10 and 25 percent of the company, depending on how much is being raised and the pre-money valuation. Giving away too much too early can make later rounds harder, because investors want the founders to retain meaningful ownership and motivation. Think several rounds ahead, not just this one.
Q Do I need to worry about financial promotion rules when pitching?
Potentially yes. The Financial Services and Markets Act 2000 restricts who you can promote investment opportunities to. Promoting shares to the general public without an exemption or approval can be a criminal offence. In practice, most UK seed rounds rely on exemptions such as high net worth individuals and sophisticated investors. If you are unsure whether an exemption applies, take guidance before sending pitch materials.
Q What happens at closing?
At closing, the company passes shareholder and board resolutions to approve the issue of new shares, the investors transfer their funds, and new share certificates are issued. The company then files the relevant return with Companies House and updates its register of members. For SEIS or EIS, compliance certificates are usually issued to investors some months later once the company meets the ongoing conditions.
Seed funding decisions stay with your company for years, and the paperwork can hide implications that only become obvious later. An experienced legal adviser can help you think through the structure, the terms, and the practical risks based on what you describe on the call.
✓Plain-English answers to your specific questions about the round
✓Practical perspective on the terms you have been offered based on what you describe
✓What to watch out for in your circumstances before you sign
✓Clarity on your next steps as a founder preparing to raise
Personal call · For information only · Independent advisers
Written & reviewed by
Brad Askew Solicitor (non-practising)
Brad is on the roll of solicitors of England & Wales but does not hold a practising certificate and does not provide legal advice. LegalDocuments.co.uk is not a law firm and does not provide regulated legal advice.
This article is for general information only. It is a tool to help you find your way — not legal advice, and not a substitute for speaking to a qualified adviser about your situation.